Meta description
TrustAdd a `<meta name="description">` summarising the page in 120-160 characters.
Leverage = weight × (1 − score). We pick the failing signals that move your AEO score the most per fix. Ship from #1 down — the order is the priority.
Add a `<meta name="description">` summarising the page in 120-160 characters.
Add 2-3 outbound citations to .edu / .gov / known publishers. The GEO paper measured this as the #2 citation-lift factor.
Add `<link rel="canonical" href="...">`. Engines use it to de-duplicate competing URLs for the same content.
Add inline citations ([1], [2]) or attribution phrases ("according to X"). GEO factor #1 for credibility-weighted citation.
Add at least one schema.org JSON-LD block — Article, Product, FAQPage, or HowTo are the highest-lift types.
Re-crawl your page and confirm every schema patch parsed cleanly. The closed-loop deploy-and-test step.
Run schema verifier